Avona

Health, beauty & wellness

MTD software for hypnotherapists.

Focus on the session. Reduce the paperwork.

In-person consultations, online sessions and room bookings each leave a financial trail. Avona helps self-employed hypnotherapists organise practice income and spending in a regular, manageable review.

Who it is for
Hypnotherapists working as sole traders, managing their own business records and MTD for Income Tax updates.
Available now
Digital records, bank feeds, statement imports, transaction categorisation and quarterly self-employment updates. Pro adds customer invoicing, VAT accounting and reporting.
Monthly price
From £15/month for Lite. Pro is £20/month.
Free trial
Full access for 7 days. No credit card required.
Annual-return limitations
Quarterly updates do not replace your annual tax return. HMRC lists annual-return items including PAYE income, interest, dividends and pensions as in development. Check the listing and confirm support for your income sources before relying on Avona for your annual return.

Making Tax Digital

It’s what comes in.
Before costs go out.

A session package may be paid in advance while room costs arise weekly. Track the actual payments and refunds and follow the timing rules for your accounting method.

Understand Making Tax Digital →

When does MTD apply?

Combined qualifying self-employment and property income, before expenses:

Over £50,000 in 2024/25
From 6 April 2026
Over £30,000 in 2025/26
From 6 April 2027
Over £20,000 in 2026/27
From 6 April 2028

Eligibility and exemptions matter. These are income thresholds, not tax-free allowances.

Check HMRC’s eligibility guidance ↗

From the work to your records

Clear records for your hypnotherapy appointments.

Bring the evidence into Avona, review the suggested categories and check the figures before submitting. These three examples show the records behind your hypnotherapy appointments, shared purchases and a prepaid hypnotherapy programme.

Illustrative records for a sole trader who is not VAT-registered. These are worked examples, not customer data or product screenshots. Check eligibility, business use and your accounting method before claiming costs.
What you bringHow you use AvonaWhat you check
£420 for your hypnotherapy appointments
£100 spent on consulting-room rental
Connect your bank or import the payment, then upload the invoice or receipt for consulting-room rental. Review the income and the purchase as separate records.Keep £420 as the sale and the £100 cost separately. The £320 left after this cost is not turnover. Check that the spending is eligible for your business.
£100 mixed purchase
£80 for practice stationery; £20 for a personal journal
Upload the itemised receipt and review the suggested category. Identify practice stationery separately from a personal journal.Only the eligible £80 business portion belongs in business costs. Exclude the £20 personal purchase, and check that importing both the bank transaction and the receipt has not counted the spending twice.
£240 paid for a block of sessions
Payment received before all sessions take place
Keep the booking and payment evidence for a prepaid hypnotherapy programme. Reconcile the receipt with the bank entry and retain any later refund details.A prepaid block and its individual appointments are not separate sales to count twice. Apply your accounting method to payment timing; attendance alone does not show whether the client has paid.

Keep supporting documents alongside your figures, review business use and apply your accounting method consistently. HMRC: keeping business records ↗

The costs behind your work

Six expenses worth
keeping records for.

Examples for hypnotherapists. Claim only eligible business costs; mixed use, equipment and your accounting method can change the treatment.

  • Consulting-room hire

  • Appointment software

  • Business video-call services

  • Professional insurance

  • Website hosting

  • Business-use phone costs

One thing to watch

A home practice needs a business-use calculation

If a room is also used by your household, the whole household bill is not automatically a practice cost. Keep a reasonable basis for the business share and review it when your use changes.

HMRC: business use of your home ↗

Fit the admin around the work

A routine around your hypnotherapy appointments.

Upload room and software invoices, reconcile session payments and review any shared home-working costs before approving categories.

  1. Capture the supporting documents

    Upload receipts or invoices for consulting-room rental. Keep the date, supplier and amount legible, and distinguish practice stationery from a personal journal.

    How document capture works →
  2. Reconcile your hypnotherapy appointments payments

    Review each customer receipt against the work it covers. Keep the breakdown for a prepaid hypnotherapy programme available alongside the bank entry, so fees, refunds or timing differences can be explained.

    How bank review works →
  3. Review before you submit

    Review Avona AI’s suggested categories, check that your hypnotherapy appointments income is complete, and remove duplicate or personal spending. Keep the evidence for a prepaid hypnotherapy programme ready for your annual-return review too.

Before you get started

Questions from hypnotherapists.

Does MTD apply to everyone in this profession?

No. This page covers hypnotherapists working as sole traders. Your start date depends on combined qualifying self-employment and property income before expenses, and any exemptions. Employment and limited-company work have different reporting arrangements.

Can the full cost of a shared room at home be claimed?

Keep a reasonable basis for the eligible business share and retain supporting bills. A room also used by your household is not automatically an entirely business expense.

How do I record a prepaid hypnotherapy programme?

Example: £240 paid for a block of sessions (payment received before all sessions take place). A prepaid block and its individual appointments are not separate sales to count twice. Apply your accounting method to payment timing; attendance alone does not show whether the client has paid.

Which bookkeeping issue should I watch for?

A home practice needs a business-use calculation. If a room is also used by your household, the whole household bill is not automatically a practice cost. Keep a reasonable basis for the business share and review it when your use changes.

Can I keep using my existing spreadsheet?

Yes. Bring your hypnotherapy appointments income records and evidence of consulting-room rental into Avona using supported spreadsheet uploads. Check dates, categories, personal spending and duplicates against the original documents before you approve the records.

Do quarterly updates complete my annual tax return?

No. You still need the annual tax return and any relevant adjustments or other income. HMRC currently lists annual-return items including PAYE income, interest, dividends and pensions as in development for Avona. Confirm support for your own income sources and circumstances before relying on Avona for the annual return.

Built for the way you earn

Bring calm and clarity to your practice admin.

Choosing Avona

Your questions, answered.

Can I create customer invoices?

Yes. You can create customer invoices with Avona Pro.

What if I am VAT-registered?

Full VAT accounting is available with Avona Pro, so you can manage your VAT-registered business with Avona.

Can my accountant review my records?

Yes. You can connect your Avona account to your bookkeeper or accountant so they can review your records.

Can I use my phone on site?

Yes. Every feature has a mobile-friendly version, so you can manage your accounts from your phone while you are on the move.

Can I keep using my personal bank account?

Yes. Avona supports Open Banking connections and PDF bank statement uploads. You can clearly separate personal and business transactions to keep your business records organised.

Explore plans and pricing →
Avona Ltd acts as an agent of Finexer Ltd (FRN 925695). Open Banking services are provided by Finexer Ltd, which is authorised and regulated by the Financial Conduct Authority under the Payment Services Regulations 2017.SitemapDevelopment roadmap